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Pinterest is all the buzz in Social Media. Good article for newbies wondering how businesses utilize this network.


On social media we share more than mere status updates. We share moments, inspirations, and passions. The new network ‘pinterest’ helps us to put pictures to these.

Even though pics usually trigger more interactions within social media than just texts they were mostly neglected so far. Pinterest is closing this gap.

Officially pinterest is still in a beta-state only accessible via invites, but with four million unique users and a traffic increase of 4000 per cent in the last six months it already is among the top 10 of the social networks.

Pinterest is fascinating because on the one hand it’s the first platform that stages pics and videos as character references. On the other hand it offers a range of options for companies to promote themselves and get some SEO done.

Above all it is refreshingly simple. You can ‘pin’ content from any side via your browser…

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First Post

WordPress has commanded I create a test post and it shall be done! My name is Kevin and I like to learn about things; important things, stupid things, all kinds of things. Lately, I have been aggressively researching any topic that has dealt with digital media. I wanted to start this blog to help others in my shoes who are just starting to traverse the world of Search Engine Marketing (or SEM as most call it). Also, and for much more selfish reasons, I need to establish myself as an authority. Eventually, it well help me prove to people in much higher positions than me that I am competent enough to help run their company. So, “what exactly will be published here?” you may ask. SEO? Link building? Social media? There are several excellent topics but for all intensive purposes I think defining some of the frequently used Jargon/Lingo will be the most useful. Look for a post in the next few days!